Learn digital marketing the way agencies actually practise it.
Not just theory — real campaigns, real platforms, real reporting. Built for people who want to walk into an interview and actually talk shop.
Built for people who want a job in marketing, not just a certificate.
Whether you're a fresh graduate, switching careers, or a business owner who wants to run your own campaigns — this course starts from the fundamentals and takes you to the point where you can plan, launch and report on a real campaign.
- ✓Freshers and graduates looking for their first marketing role
- ✓Professionals switching into digital marketing from another field
- ✓Small business owners who want to run their own campaigns confidently
Illustrative learning progression across the course.
What you'll actually learn.
A placeholder structure — update the modules, duration and format to match your real program before launch.
Marketing fundamentals & strategy
How campaigns are planned, target audiences, funnels, and how to set goals that map to real business outcomes.
Search & social advertising
Hands-on with Google Ads and Meta Ads — campaign structure, targeting, budgets and optimisation.
Amazon & marketplace marketing
Sponsored ads, listing optimisation and the fundamentals of selling on marketplaces.
SEO & content basics
How search engines rank pages, and how to write content that supports both users and rankings.
Analytics & reporting
Reading performance data and turning it into a report a business owner can actually act on.
Portfolio & interview prep
Build a portfolio from your coursework and practise explaining your work the way an interviewer expects.
Simple, structured, practical.
Batch schedule, fees and certification details — add your specifics here before publishing.